DP Brakes Partners With the Eastern States Cup

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Date: March 18, 2014

DP Brakes, world leader in sintered braking technology, has announced they will be the official mountain bike brake sponsor for the 2014 Eastern States Cup.

“The Eastern States Cup is thrilled to be partnering with DP Brakes.” stated George Ulmer. He continued, “We’re honored to be part of their MTB product launch. DP Brakes will be presenting the “$1000 DP Brakes Women’s Challenge”, in 2014. It pays cash to the Top 4 women ESC Racers. Also, DP Brakes will be present at various ESC events to answer questions and provide support to riders regarding their new line of disc brake rotors and brake pads. A program like that shows a true commitment to the sport. If you want to stop and stop FAST, check out what DP Brakes have available. We look forward to building a long term relationship between DP Brakes, ESC and the entire MTB community.”

The Eastern States Cup offers professional and amateur racing with Downhill, Super D and Enduro mountain bike racing at the best bike parks in the east. The series offers four USA Cycling Regional Championships and the Eastern Coastal DH Championship.

“DP Brakes are very excited to become partners with the Eastern States Cup Family. With this type of high profile exposure and support to the racing audience we hope to build our strong name in the bicycle industry as well,” stated Larry Mills, President DP Brakes North America.

For more information on the complete line-up of DP Brake Pads and Rotors contact DP Brakes North American Headquarters/Tony Mills International Inc. at 4401 Walden Avenue, Lancaster, NY 14086, (716) 681-8806, or visit them on the web at www.dp-brakes.com.

For more information on the series: www.easternstatescup.com/